ANCHOR in Austin @ SXSW

 

ANCHOR in Austin @ SXSW

The SXSW Reeperbahn Festival Showcase 2017 is coming to an end.

The joint presentation of the Hanseatic city of Hamburg and the Reeperbahn Festival at „Reeperbahn Hamburgers“ was a platform for those active in the music business, musicians and partner towns with a broad program in the immediate vicinity of the Austin Convention Center. The modern, sector-specific “exhibition booth“ was the much frequented meeting point for the international music business and the ideal place to maintain partnerships and generate new business contacts.   

At the SXSW Reeperbahn Festival Showcase at Esther's Follies, the Reeperbahn Festival presented the Hamburg-based band Die Heiterkeit, the Berlin band Gurr (DE), ANCHOR 2016 nominee Holly Macve (UK), the rock band The Gift (PT), as well as the songwriter Noga Erez (IL). The event was well attended throughout the night, and also featured Albin Lee Meldau (SE), the winner of the ANCHOR 2016 award, one of the most celebrated artists at the SXSW 2017.

Dr. Carsten Brosda, Senator for Culture of the Free and Hanseatic City of Hamburg, on this year’s performance at the SXSW: “From the Reeperbahn Festival to the Elbe Philharmonic Hall: It is our city’s cultural diversity which makes us standing out. This diversity also characterizes Hamburg as a media and digital centre. There is hardly any other place which is as diversified and well positioned across all areas. This is increasingly recognized at an international level.“

Those who would like to listen to Hamburg’s sound at the SXSW 2017 will find a SXSW 2017 – Reeperbahn Festival Showcase Spotify playlist here.

 

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